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Food taken as medicine by grocery shoppers despite price hikes

Consumers are treating food as medicine to embrace a healthier lifestyle and prevent health issues. A study conducted by Deloitte’s “Fresh Food as Medicine for the Heartburn of High Prices” showed that 84% of the US population takes health and wellness into account before spending their money on fresh produce. 75% informed us that they are tapping into personalised nutrition. 55% of the respondents said they would be willing to spend more money to get food that is good for their health. The total subjects of the study were 2054 in number. 75% of the people who participated in the poll were of the view that the right foods can be the best medicine.

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According to Business Wire, global Healthcare Industry will be worth $12T by 2022. Healthcare is vast and highly fragmented with a mix of public and private players. It comprises healthcare providers such as hospitals, pharmaceuticals, and related life sciences. Digitisation and Post-Covid world are set to transform the healthcare industry in the coming decade. Top 5 trends include: Personalisation of patient care, new healthcare delivery models, convergence of food and health, increased global collaboration, and cloud-based electronic health records. HealthGeniuses.com is a business newsletter that curates latest innovations and disruptions in the Top 5 healthcare industry trends above from 100+ journals globally. Sign up to our weekly newsletter
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According to Business Wire, global Healthcare Industry will be worth $12T by 2022. Healthcare is vast and highly fragmented with a mix of public and private players. It comprises patients and healthcare providers such as hospitals, pharmaceuticals, and related life sciences.

Digitisation and Post-Covid world are set to transform the healthcare industry in the coming decade. Our weekly business newsletter covers innovations and disruptions in the Healthcare industry with global coverage.

HealthGeniuses is managed by IndustryGeniuses (A place where industries meet innovation). We are rolling out content platforms for the world’s hottest industries such as Food & Grocery Retail, Consumer Goods and Healthcare. For each of these key industries, we support Tech Startups and Industry Disruptors as they roll out next generation digital initiatives.

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